Three Savvy Ways to Build Your Yoga Business

Three Savvy Ways to Build Your Yoga Business…

Up until a few days ago, I didn’t think of myself as having a yoga business. But, low and behold, I sure can! Yoga is my favorite thing to do. Apparently, I’m good at it, so why not do more and make it better?

three savvy ways

After meeting with one of my mentors to pick her brain about some yoga business ideas, I came away with much more than I expected. There are licenses, insurance, marketing, networking, taxes, blah, blah, blah. I knew all that from my attorney and have most of that taken care of. What I didn’t know are the three areas from which a yoga instructor can gain the most success and profit.

And apparently, these are important because my mentor repeated this list more than once:

1.) Private and Semi-Private Lessons – This one I can do. This is 1:1 or 1:2 instruction with students who want to improve their practice, students who have suffered an injury and are looking for relief such as lower back pain treatment, or beginning students who want to learn the basics. Really cool stuff.

three savvy ways

 

2.) Workshops – This one I can do too. There are certain subject areas that always make their way into my classes: Chakra Balancing, Prop Use, Modified Postures, Breathing Techniques, Mudras, and Meditation. Doing occasional workshops and diving deeper into these areas would be fabulous!

three savvy ways

3.) Training – Not ready for this one, but I will be. Thinking about Reiki, Eden Energy Medicine, and maybe, just maybe…Kids Yoga.

three savvy ways

So, stay tuned for information on this site about my new yoga offerings. And thank you for your support thus far. After all, a yoga instructor can’t survive without her students. Namaste.

More Yoga: It’s Unanimous

One of the goals I set for the new year (and beyond) is to do more yoga. It was nice to find out over the last few weeks that all three of my classes want to do more too! My Chair and Gentle Yoga classes all want me a second time each week. My community mamas want more yoga too. There is certainly enough time to do it and I am all for it. We shall see if schedules coordinate or collide.

Yoga has been a part of my life for about 12 years now. There’s one aspect of it that consistently makes it special: the people. I rarely do yoga on my own. I seem to need my people. And that becomes more and more true as I build clientele. Their feedback, conversations, willingness, and humor keeps me going and striving to be a better teacher.

A woman stopped me after my gentle yoga class the other day and said, “That was a great class. This is just what I was looking for.” Those words are gold to me. She was in search of something and it showed up. The Law of Attraction at its best.

A man in my chair yoga class asked for clarification about how to do a torso twist. I always emphasize that a twist starts at the waist, follows through with the ribs and chest, and finishes with the shoulders and head. He said, “That’s just like a golf swing.” What a perfect analogy. It was an AHA! moment for both of us.

My community mamas were coming to me once a month for Yoga Under the Palm Trees. We do yoga on my back patio surrounded by palm trees, our pool, and the sunny Florida sky. Before I even had a chance to ask if anybody wanted to do it twice a month, one of the moms, who had never done yoga before and has a really hard time relaxing, said, “Does anybody want to do this more often?” It was music to my ears. And now we do it twice a month.

more yoga